Jan 15, 2025  
2019-2020 Undergraduate Bulletin 
    
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2019-2020 Undergraduate Bulletin [ARCHIVED BULLETIN]

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COM 3623 Public Relations Cases and Campaigns


(3 hours)
Analysis and critique of actual and simulated public relations problems, programs, and campaigns. Student teams research, plan, and make proposals for campaigns or programs. Emphasizes analysis, goal setting, planning, and awareness of multiple roles of assessment and evaluation. Prerequisite: COM 3633  or permission of instructor.


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