May 19, 2024  
2016-2017 Graduate Bulletin 
    
Catalog Navigation
  Bulletin Home
  All Programs
  Course Descriptions

  The Henry Kendall College of Arts and Sciences
  The Collins College of Business
  The College of Engineering and Natural Sciences
  The Oxley College of Health Sciences
  The College of Law
  Graduate Interdisciplinary Programs
  Combined Programs
  Joint-Degree Programs
  Certificate Programs

  Academic Calendar
  Accreditation and Assessment
  About The University of Tulsa
  Admission
  Graduate Education at The University of Tulsa
  Academic Policies
  Graduate Financial Assistance
  Tuition and Fees
  Campus Housing and Dining
  Student Financial Services
  Academic Resources, Advising and Support
  Student Rights, Freedoms, and Responsibilities
  Resident Faculty
  Campus Map
  My Bulletin
HELP
2016-2017 Graduate Bulletin [ARCHIVED BULLETIN]

Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Bulletin (opens a new window)

MKTG 7023 Marketing Research

(3 hours)
Application of the systems approach to marketing information problems. Study of research concepts and techniques and the application of research findings to the formulation of marketing policies. Prerequisites: All foundation M.B.A. courses.


Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Bulletin (opens a new window)